Revenue Optimization Radio by Altify

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Barriers to great sales communication - Bronwyn Saglimbeni

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One of the most sought after skills for sales leaders is strong communication, yet most sales leaders and salespeople have never been trained on how to communicate effectively. In part 2 of this interview with communications expert and coach Bronwyn Saglembeni, we talk about where communication breaks down, and how to prepare for a sales presentation and why doing a rehash of your corporate presentation is a recipe for disaster. 

Catch the first part in this two-part interview here >

About Communications Coach Bronwyn Saglimbeni 

Bronwyn has coached more than 150 speakers to deliver TED, TEDx and TEDglobal talks as well as worked with business executives and celebrities to prepare for everything from investor relations meetings to appearances on Oprah.

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Altify   Funnel Radio Podcast Channel by the Funnel Media Group, LLC

Revenue Optimization Radio is hosted by Patrick Morrissey of Altify which is a program on the Funnel Radio Channel.  Altify is the sponsor of Revenue Optimization Radio.

Secrets to Creating a Great Presentation

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Want to know the inside scoop on how to create a TED Talk. It turns out, one of the secrets for TED speakers is to try NOT to give a TED talk, and instead, create a moment. To find out the secret on how to give a great presentation – whether it be at a conference event, or just a really great sales presentation, we sat down with communications coach Bronwyn Saglimbeni. Bronwyn has coached more than 150 speakers to deliver TED, TEDx and TEDglobal talks as well as worked with business executives and celebrities to prepare for everything from investor relations meetings to appearances on Oprah.

In this episode, part one of a two-part conversation, Bronwyn shares her insights to help everyone delight, inspire and engage an audience and shares her framework to construct a presentation that connects with the audience. She shares her advice on how to capture stories, get in the mind of the audience and how to deal deliver moments of change in order to create a truly memorable presentation.  

Follow Bronwyn on LinkedIn and Twitter.

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Altify   Funnel Radio Podcast Channel by the Funnel Media Group, LLC

Revenue Optimization Radio is hosted by Patrick Morrissey of Altify which is a program on the Funnel Radio Channel. Altify is the sponsor of Revenue Optimization Radio.

Building the next generation of Women in Revenue Leadership

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What makes a great leader?  How can you develop and accelerate leadership for women across the revenue team in sales ops, sales, marketing and more? This week we interview Melissa Church, Executive Director at UnitedHealth Group to dig to better understand what leadership looks like and how to catalyze and accelerate team and culture.

Melissa Church is currently executive director, NC and GA Dual Special Needs Plan, Community Plan of North Carolina for UnitedHealth Group. She is responsible for driving operational excellence for our dual-eligible Medicare/Medicaid population. Responsible for the financial, operational, quality and sales success of our DSNP plan. Previously she was Vice President of Growth Operations for UnitedHealth Group and Vice President, Sales Operations for Optum.

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Altify   Funnel Radio Podcast Channel by the Funnel Media Group, LLC

Revenue Optimization Radio is hosted by Patrick Morrissey of Altify which is a program on the Funnel Radio Channel.  Altify is the sponsor of Revenue Optimization Radio.

Making the jump from sales enablement to revenue acceleration

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How do the best companies in B2B scale and empower their teams to have the right discussions and what does good look like in enterprise B2B sales? To get the answers we turn to this week’s guest, Doug Landis, growth partner at Emergence Capital. Doug is a veteran of Box, Google, Salesforce, and Oracle and he talks about the misconception around sales enablement, how you get the whole company involved in selling, and why empathy is one of the most powerful tools in the arsenal to build relationships and drive results.

About Patrick's guest, Doug Landis:

Over the last 13 years, Emcap has invested in some of the biggest and brightest SaaS companies on the planet. During this time the team has gathered remarkable insights into the critical steps necessary to build a multi-billion dollar business. Doug Landis is there to help capture, elevate and share this wisdom with the Emcap portfolio companies and the greater SaaS community at large.

As a Growth Partner, his charter is to create a platform to create and share go to market insights and strategies that will help their portfolio companies scale, grow and ultimately become the next billion-dollar SaaS company.

Why 72% of Account Planning Initiatives Fail - Helen Harwood Podcast

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Customer Revenue Optimization is about delivering value for customers, which presents opportunities to upsell and cross-sell, but most companies miss the mark on upselling. According to new research from Gartner, 72% of organizations fail to execute account planning initiatives.

In this episode, Helen Harwood of Harwood Partners LLC, shares her insights on strategies to bring effective account planning to any organization and avoid the failure that dogs other companies. 

About Harwood Partners, LLC

Harwood Partners supports sales organizations to maximize revenue capture through the right combination of technology, skills, and focus. The company collaborates with sales leaders to manage their most important accounts and close their most important deals. Sales performance results include more qualified opportunities in the pipeline, higher win rates and revenue growth in major accounts.

Partnered with Altify (formerly the TAS Group) we are able to offer a powerful combination of sales best practices leveraged by the innovative Altify sales platform native in SFDC. Clients are enabled to consistently accelerate revenue growth as their sales teams adopt a more professional level of selling.

Capabilities include: Account Management, Opportunity Management, Sales Performance Automation, CRM, Sales Process Improvement, Sales Training and Business Strategy.

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Revenue Optimization Radio Podcasts is a weekly program hosted by Pat Morrissey on the Funnel Radio Channel. The program is produced by Altify.

 

Building an ABM strategy using data

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In a world where insight about prospects and customers is key to optimizing revenue, putting your data to work as part of your ABM strategy is critical to success. We’re welcoming back a return guest Nipul Chokski to discuss how to utilize data as part of your marketing strategy, and how to build a plan for success.

Nipul Chokshi,  VP, Marketing

Nipul Chokshi runs marketing at Lattice and is responsible for product positioning and sales enablement. 

Prior to Lattice, Nipul built and ran the solutions marketing and sales enablement functions at Yammer (acquired by Microsoft in 2012). Before Yammer, he led product management/marketing at Marketo and Merced Systems (acquired by NICE Systems). Nipul lives in San Francisco, enjoys great wine and food, and is an avid runner.

He earned a Bachelor's Degree in Electrical Engineering from Cornell University, and an MBA from the University of California, Berkeley, Haas School of Business.

Trade Secrets Revealed from a Sought After Content Marketing Firm

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This is the second half of an interview with Stacy Crinks, CEO of The Content Bureau. In the world of highly educated buyers, content that surprises delights and educates the audience is key. And the audience is not just your customer or prospect, it’s your sales and revenue team. This episode shares insights on building a content program to help you sell. Stacy's company, The Content Bureau, ranked #3 best content development agency out of more than 9,000 agencies ranked on Clutch. Tune in to find out how to build content to capture your audience’s attention, and how to build playbooks to make your sales team successful.

Here's the first part of this interview >

How to build content that helps revenue teams sell

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In the world of highly educated buyers, content that surprises delights and educates the audience is key. And the audience is not just your customer or prospect, it’s your sales and revenue team. This episode shares insights on building a content program to help you sell with Stacy Crinks, CEO of The Content Bureau, ranked #3 best content development agency out of more than 9,000 agencies ranked on Clutch. Tune in to find out how to build content to capture your audience’s attention, and how to build playbooks to make your sales team successful.

This is part one of a two-part interview.

What good looks like in B2B Sales Onboarding

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High performing sales starts with the hiring process and comes to life in the on-boarding process. Every sales leader is looking for ways to improve the onboarding process and make their team more productive, more quickly. In this episode, Craig Sawicki, VP of Sales Excellence at Altify, will give his insights and best practice on how to onboard, to certify and turn new hires into active performers more quickly and build for scale.

How Hypergrowth Companies Drive Alignment and Performance.

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 In this interview with Scott Barker, Evangelist and Head of Partnerships at OutReach.IO and Sales Hacker, host Patrick Morrissey dives into what makes fast growing companies grow, without destroying the ship in the process. They cover:

  • What are companies on a growth trajectory really struggling with?
  • How a company’s messaging has to grow up as the company grows!
  • How the alignment of the revenue teams of sales, marketing and operations need to have the same north star; the same APIs.
  • Why the best companies today are attempting true immersion and not just alignment
  • How diversity and inclusion are “top of mind” in growing successful companies
  • Why diversity and inclusion are not only the right thing to do but the smart thing to do

About Scott Barker

As a top performer in sales, business development, marketing and team building at B2B SAAS companies, Scott is passionate about building and strengthening authentic relationships with his team and partners.

Scott is currently living his dream, as the Head of Partnership at Sales Hacker, the company that aims to help the next generation of B2B sales professionals embrace innovative strategies, technology, hacks, and tactics from the world’s leading organizations.

With Sales Hacker’s recent acquisition by Outreach.io, Barker has joined the rocket ship as they continue their mission to make modern revenue teams as efficient as humanly possible!  Scott also heads up the Vancouver chapter of Enterprise Sales Forum and sit on the board of a great non-profit called Interfit.

Insta: @scottybarks
Twitter: @scottbsales
www.saleshacker.com